+++ White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic, Web and Multimedia Design reviews

White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic, Web and Multimedia Design

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"White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic, Web and Multimedia Design" Feature

Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web.

This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. Topics include:
* The basics of effective design that communicates its intended message
* Pre-design planning
* 13 Layout Sins to avoid
* Basic typography
* Working with color
* Storyboarding for video, Web, and presentions
* Information graphics
* Mini Art School--all the basics in one chapter
* Outputting your work

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Review : Communicating for Success

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Main Features : Communicating for Success

This book focuses on the key communication competencies recommended by the National Communication Association.  Introduced at the beginning of each chapter and integrated throughout the book, these learning outcomes help focus readers as they study the theory and skills needed to become better, more effective communicators. 

 

Well-written with interesting examples and a vibrant and engaging design, the book covers all the expected topics in an introductory course with a special appendix on interviewing.  Each chapter begins with scenarios to which a reader can relate and then solve as they learn about the concepts discussed in each chapter.  A concentrated focus on careers in communication, highlighted in a two-page spread near the end of each chapter, brings home the relevance of communication within the real world and helps the reader learn more about how studying communication can help them throughout their lives.  Additional emphasis on topics such as ethics, culture, gender, and technology can be found throughout the book.